Sponsored Advertising
Amazon Advertising Management
Transparent Reporting
Do You Actually Know Which Products Make You Money?
Most Amazon sellers look at revenue and think they know how they're doing. But Amazon's fees are complex, advertising costs vary wildly by product, and the "profitable" item in your catalog might actually be losing money. We show you what's really happening, because our commission-based model means we have no reason to hide bad news.
How We Handle Reporting & Account Health
We believe you should understand exactly what's happening in your Amazon business. Not just the numbers, but what those numbers mean for your decisions. Most reporting shows you what happened. Ours shows you what to do about it.
Here's the key difference: because we work on commission, we have zero incentive to spin results or hide problems. When something isn't working, we want you to know about it so we can fix it together. Your profitability is literally our income.
True Profitability by Product
Every cost accounted for: Amazon fees, FBA fees, storage, advertising, returns. You'll know which products actually make money and which ones just look like they do.
Clear Communication
Reports designed to drive action, not impress with complexity. Every metric is explained in context with specific recommendations.
Forward-Looking Analysis
We don't just document what happened. We identify trends, flag emerging problems, and show you where the opportunities are.
Complete Visibility Into Our Work
Advertising spend breakdowns, optimization changes, strategic decisions. You'll see exactly what we're doing and why.
Most agencies deliver reports that show you numbers without explaining what those numbers mean. But reporting should drive decisions, not just document history. The insights that actually change your business require deeper analysis than most agencies bother with. These are the reporting insights that save our partners real money but never show up on most agency proposals.
The Amazon Profit Killers Hiding in Your Data
True Cost Analysis (All Fees Included)
Amazon's fee structure is complicated: referral fees, FBA fees by size tier, storage fees, removal fees, return processing, advertising costs. We audit your actual costs regularly to ensure your profitability calculations reflect reality, not assumptions.
Typical cost if missed: Decisions made on incorrect profit numbers
Seasonal Pattern Recognition
Your business has patterns. We track year-over-year performance to identify seasonality, predict slow periods, & plan promotional timing. This prevents panic decisions during normal business cycles and helps you capitalize on seasonal opportunities.
Typical cost if missed: Overreacting to seasonal dips or missing seasonal opportunities
Reimbursement Opportunities
Amazon owes most sellers money they don't know about. Lost inventory, damaged products, fee errors, customer refunds on items never returned. Our reporting process includes regular audits that identify reimbursement opportunities.
Typical cost if missed: Money Amazon owes you that you never claim
Advertising-to-Organic Correlation
How does advertising spending affect organic ranking? We track this relationship over time, showing you when advertising investment is building long-term organic visibility versus just buying temporary sales. This changes how you think about ad spend.
Typical cost if missed: Cutting advertising that's actually building organic rank
Early Warning Indicators
Small changes often signal bigger problems. Conversion rate dipping? Review sentiment shifting? Competitor gaining share? We monitor leading indicators and flag concerns before they become crises, while there's still time to respond.
Typical cost if missed: Small problems becoming expensive emergencies
Account Health & Compliance
Your account must meet Amazon's performance standards to stay active. We monitor account health metrics, policy compliance, and performance targets. We flag issues before they become warnings or restrictions.
Typical cost if missed: Account restrictions that halt sales while you scramble to fix them
At HandleStash, we are a bootstrapped, do it ourselves type of company. We were apprehensive to even be on Amazon, worried about the costs of the platform, impact to our brand reputation, and the learning curve required to get a listing noticed. Elbert Mountain was recommended by a trusted advisor and has already exceeded our expectations after only a few months.
Adam Saplin
Owner, Handlestash
Reporting & Account Health FAQ's
What reports will I receive and how often?
Monthly business reviews cover everything: sales performance, profitability by product, advertising efficiency, inventory health, competitive landscape, and strategic recommendations. You'll also have access to dashboards for metrics you want to monitor between reviews.
How is your reporting different from Amazon's built-in reports?
Amazon's reports are raw data spread across dozens of different places. We combine data from multiple sources into analysis that tells you what's working, what isn't, why, and what to do about it. We turn data into decisions.
Will I understand the reports if I'm not an Amazon expert?
Yes. We design reports for business owners, not Amazon specialists. Every metric is explained in context with specific recommendations. The goal is clarity, not complexity.
How do you calculate true product profitability?
We account for all costs: Amazon referral fees, FBA fulfillment fees (by size tier), storage fees, advertising costs allocated by product, returns and refunds, and any other fees. The result is actual profit. Not Amazon's simplified calculations that ignore advertising.
Can you integrate with my accounting or inventory systems?
Yes. We work with the tools you already use and can provide data in formats that integrate with your existing systems. The goal is a complete picture, not another disconnected data source.
What happens if the data shows bad news?
We tell you. Our job is to give you accurate information, not comfortable information. And because we work on commission, we're motivated to find problems early so we can fix them. Not hide them until they're too big to ignore.
Ready to Finally Know Your Real Numbers?
Our assessment is an actual evaluation, not a sales pitch. We'll review your current reporting setup, show you what your numbers really mean, and give you honest feedback about what you might be missing. Your assessment will include:
True profitability snapshot for your top products
Gaps in your current reporting
Quick wins from data you already have
Honest evaluation of partnership fit (we'll tell you if you can handle this yourself)
* No obligation, no pressure. Just an honest evaluation that typically takes 15-30 minutes. No credit card required and we'll never share your data.
Ready to See If We're a Good Fit?
Our free assessment is a genuine evaluation, not a sales call. We'll review your current advertising, identify specific opportunities, and give you honest feedback about whether our partnership model makes sense for your stage and goals.
Current advertising performance analysis
Wasted spend identification
Revenue opportunity breakdown
Honest fit evaluation
Actionable recommendations (even if you don't hire us)
No obligation, no pressure. Just an honest evaluation that typically takes 30-45 minutes
Agencies Profit from Your Spending, Not Your Success
When an agency charges 15-20% of your ad spend, their revenue grows as your budget grows—regardless of whether those ads are making you money. Their incentive is to increase your spending, not improve your profitability.
Interested in our services? We’re here to help!
We want to know your needs exactly so that we can provide the perfect solution. Let us know what you want and we’ll do our best to help.