Sponsored Advertising

Amazon Advertising Management

Inventory Management (FBA, AWD & 3PL)

Stop Choosing Between Stockouts and Storage Fees

Run out of stock and your organic ranking tanks. Overstock and you're bleeding storage fees while your cash sits in Amazon's warehouse. We've seen this trap catch growing brands over and over, and we know how to find the balance that actually protects your profitability.

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How We Handle Inventory Management

Most brands treat inventory as a logistics problem. Send products to FBA, hope you ordered enough, panic when you run out. But inventory is really a profit optimization problem, and the decisions you make about stock levels directly affect your cash flow, your rankings, and your margins.


Our commission-based model means we're invested in getting this balance right. When your cash is tied up in excess inventory or your best seller goes out of stock, it hurts us too.

Data-Driven Forecasting

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We predict inventory needs based on actual sales velocity, seasonal patterns, and your promotional calendar. Not guesswork or arbitrary safety stock levels.


Proactive Restock Management

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Inventory arrives before you need it, not after you've already lost sales and rankings. We factor in supplier lead times, shipping delays, and Amazon's receiving process.


Cost-Conscious Planning

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We balance storage fees against stockout costs to find inventory levels that actually make financial sense. Not just "more is safer" thinking that ties up your cash.


Complete Visibility

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Always know what's in FBA, what's in transit, what's at your warehouse, and when you need to reorder. No more guessing or logging into three systems to piece together the picture.


Most agencies treat inventory as a set-it-and-forget-it system. They'll help you send products to FBA and move on. But Amazon's inventory ecosystem is dynamic. Fees change, capacity limits shift, and the details that separate profitable brands from cash-strapped ones often go completely unmanaged. These are the inventory problems we catch that most agencies never think to look for.

Hidden FBA Inventory Problems Eating Into Your Profits

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Stranded Inventory Recovery

Products get stranded at FBA for technical reasons: listing issues, compliance holds, system errors. We identify stranded inventory immediately and resolve the underlying issues before storage fees accumulate on products you can't even sell.


Typical cost if missed: Storage fees piling up on unsellable inventory

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Removal Order Strategy

When inventory needs to leave FBA (aged stock, seasonal products, damaged goods), timing and method matter. We manage removal orders strategically to minimize fees and recover value from inventory that's costing you money sitting there.


Typical cost if missed: Products sitting at FBA racking up fees until they're worthless

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Capacity Limit Optimization

Your FBA restock limits depend on your Inventory Performance Index (IPI) score. We monitor the factors that affect your score and take action to improve capacity before you need it, not after you're blocked from sending inventory.


Typical cost if missed: Unable to restock when demand spikes

Lead Time Coordination

The time between placing a supplier order and having inventory ready to sell involves multiple steps that can each go wrong. We track lead times for every product and build buffer into forecasting so delays don't turn into stockouts.


Typical cost if missed: Stockouts from underestimated lead times

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Seasonal Storage Planning

Q4 storage fees spike dramatically, sometimes 3x normal rates. We plan shipments to minimize inventory sitting in FBA during high-fee periods while ensuring you have enough stock for holiday demand.


Typical cost if missed: Excess storage fees during peak season eating into holiday profits

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Inventory Health Monitoring

Slow-moving inventory, aging stock, products approaching long-term storage fee thresholds. We set up monitoring to catch these problems early while you still have options, not after the fees have already hit.


Typical cost if missed: Problems discovered after they've already cost you money

Elbert Mountain Amazon review by Kim Meckwood of Click and Carry

They seamlessly managed my shipments and optimized my listings, resulting in increased sales and improved visibility. I couldn't be more grateful for the results they have achieved and the support they provide.

Kim Meckwood

Founder, Click & Carry

Inventory Management FAQ's

Inventory manager reviewing stock levels in Amazon fulfillment warehouse
  • What is Amazon inventory management and why does it matter?

    Amazon inventory management means forecasting demand, coordinating replenishment, optimizing storage costs, and preventing stockouts. It matters because inventory mistakes are expensive on both sides. Stockouts kill your organic rankings (sometimes permanently), while overstock ties up cash and racks up storage fees that eat your margins.

  • How far in advance should I be planning inventory?

    For most products, 8-12 weeks of lead time planning is necessary. This accounts for supplier production time, shipping to your warehouse or prep center, preparing shipments to FBA, and Amazon's receiving process, which can take 2-3 weeks during busy periods.

  • What's the difference between FBA and FBM for inventory?

    FBA (Fulfillment by Amazon) means Amazon stores and ships your products. This gets you Prime eligibility and typically higher conversion rates. FBM (Fulfillment by Merchant) means you handle storage and shipping yourself. Most brands use FBA as primary, but FBM can serve as backup inventory during stockouts.

  • What is Amazon's Inventory Performance Index (IPI)?

    IPI is Amazon's score (0-1000) measuring how well you manage FBA inventory. It considers excess inventory, sell-through rate, stranded inventory, and in-stock rate. Higher scores unlock more storage capacity. Lower scores trigger storage limits and additional fees.

  • How do you prevent stockouts on best sellers?

    We monitor sales velocity daily, set safety stock levels based on actual variability (not arbitrary rules), track lead times for each product, and create reorder triggers that account for demand spikes. For priority products, we build enough buffer to handle unexpected demand without running out.

  • How much does Amazon inventory management cost?

    We work on commission, which means our success is tied directly to your profitability. Inventory management is included in our full partnership. During your assessment, we'll review your current inventory situation and discuss whether partnership makes sense.

Ready to Stop Losing Money on Inventory Mistakes?

Our assessment is an actual evaluation, not a sales pitch. We'll review your current inventory situation, identify problems you might not know about, and give you honest feedback about what it would take to fix them. Your assessment will include:

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Inventory health analysis (aged stock, stranded inventory, IPI score)

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Storage fee review and reduction opportunities

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Stockout risk evaluation for your key products

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Forecasting gaps that could cost you

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Honest evaluation of partnership fit (we'll tell you if you can handle this yourself)

* No obligation, no pressure. Just an honest evaluation that typically takes 15-30 minutes. No credit card required and we'll never share your data.

Ready to See If We're a Good Fit?

Our free assessment is a genuine evaluation, not a sales call. We'll review your current advertising, identify specific opportunities, and give you honest feedback about whether our partnership model makes sense for your stage and goals.
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Current advertising performance analysis
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Wasted spend identification
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Revenue opportunity breakdown
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Honest fit evaluation
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Actionable recommendations (even if you don't hire us)

No obligation, no pressure. Just an honest evaluation that typically takes 30-45 minutes

Agencies Profit from Your Spending, Not Your Success

When an agency charges 15-20% of your ad spend, their revenue grows as your budget grows—regardless of whether those ads are making you money. Their incentive is to increase your spending, not improve your profitability.

Interested in our services? We’re here to help!

We want to know your needs exactly so that we can provide the perfect solution. Let us know what you want and we’ll do our best to help.