Sponsored Advertising
Amazon Advertising Management
Amazon Advertising Management
Amazon PPC Management That Treats Your Budget Like Our Own
Most agencies make more money when you spend more on advertising, whether that spending is profitable or not. We work on commission, which means we only win when you actually make money. That changes everything about how we manage your campaigns.
How We Handle Amazon Advertising Management
We spend most of our partners' advertising dollars directly on Amazon's platform. This allows us to clearly measure return on investment and see how paid advertising drives organic sales. During the first few months, we work closely with each partner to stay within budget and avoid overspending on keywords that don't convert.
The key difference? We will never be paid based on ad spend because that incentivizes the wrong behaviors. We only grow when you grow.
Aligned Incentives
Commission-based pricing means we're motivated to improve your profitability, not increase your spending. When we waste your ad budget, it costs us too.
Profitability First
We track profit per product, not just advertising efficiency metrics. You can have advertising that looks great on paper while your actual profits disappear. We know the difference.
Technology + Human Partnership
Software handles daily bid adjustments and fine-tuning. Our team monitors campaigns weekly and documents performance monthly. This gives us a clear view of how each campaign performs over time.
Transparent & Simple
You'll know exactly where every advertising dollar goes and why. No black box algorithms, no confusing reports full of acronyms. Just clear answers about what's working and what's not.
Most Amazon advertising agencies get paid based on how much you spend. Think about what that means: they earn more when your advertising budget increases, whether that spending is profitable or not. For growing brands, this creates real problems. You don't have enterprise budgets for "experimentation." Every wasted dollar is a dollar that could have gone toward inventory, better packaging, or growing your team. These are the tasks that save our partners thousands but never show up on most agency proposals.
Common Amazon PPC Mistakes That Drain Your Ad Budget
Product-Level Profitability Tracking
Most agencies optimize for advertising efficiency percentages. We optimize for profit margin after all costs. You might have advertising that looks 20% efficient but is actually losing money per unit after all Amazon fees. We know the difference.
Typical cost if missed: $500-$3,000/month in unprofitable advertising spend
Negative Keyword Mining
Amazon's broad advertising settings can waste money on completely irrelevant searches. We analyze every search term weekly and systematically block the ones that will never convert to sales
Typical cost if missed: 15-25% of your advertising budget wasted on irrelevant traffic
Search Term Report Analysis
This is where we discover your best-performing keywords that Amazon's algorithm missed. We promote winners to exact targeting for better control and performance.
Typical cost if missed: Leaving 20-30% more sales on the table
Placement & Timing Optimization
Your ads might perform better (or worse) at certain times of day or in certain placements on Amazon. We track this data and adjust bids accordingly.
Typical cost if missed: 10-15% efficiency loss from poor placement strategy
Competitor Monitoring
We track when competitors advertise on your brand name. We also identify opportunities to advertise on theirs when it's strategic and profitable.
Typical cost if missed: Lost sales to competitors stealing your branded traffic
Budget Waste Identification
Amazon loves to suggest increasing budgets. We love to find underperforming campaigns and reallocate that budget to campaigns that actually perform.
Typical cost if missed: Ad spend going to campaigns that aren't pulling their weight
They crafted a strategy that optimized my listings and implemented effective sponsored advertising campaigns. The return on ad spend (ROAS) results have been phenomenal - my sales have skyrocketed and my brand has received even wider recognition on Amazon.
Laurie Hise
Founder, Passionate Penny Pincher
Amazon Advertising Management FAQ's
What is Amazon PPC management and why does it matter?
Amazon PPC (Pay-Per-Click) management is the process of creating, optimizing, and maintaining your sponsored advertising campaigns on Amazon. It matters because Amazon is increasingly a pay-to-play platform—without advertising, new products often sit on page 47 of search results where nobody will find them. Advertising drives initial sales and reviews, which then builds your organic ranking for long-term growth.
How much does Amazon advertising management cost?
We work on commission, which means our success is directly tied to yours. We only grow when you grow. This aligns our incentives—we're motivated to improve your profitability, not just increase your advertising spend. During your free assessment, we'll review your current revenue and goals to determine if we're a good fit and what partnership would look like.
What's included in your Amazon advertising management services?
Everything. Daily bid adjustments, weekly search term mining, monthly strategy sessions, keyword management, campaign structure optimization, competitor monitoring, and transparent reporting. We also track profitability for each product so you know exactly which items are making money. No hidden fees, no surprise charges.
How do you reduce advertising costs without killing sales volume?
We don't just slash bids to lower costs. That kills sales. Instead, we systematically eliminate wasted spend (broad match keywords on irrelevant searches, poor placements, underperforming products) and reallocate that budget to high-performing campaigns. The result is often lower costs AND higher sales, because we're spending more efficiently.
How is your approach different from other Amazon advertising agencies?
Three major differences:
- We're paid on commission, not advertising spend percentage, so we're incentivized to improve your profitability.
- Nick personally reviews every account, so you won't be handed off to a junior account manager.
- We're highly selective, only taking 2-3 new partners per quarter, which means you get real attention and partnership, not just another account number.
How long does it take to see results from Amazon advertising?
You'll see initial improvements within 30-45 days as we reduce wasted spend and improve targeting. Meaningful revenue growth typically shows up in months 2-4 as we build momentum and organic ranking improves. Long-term profitability improvements (6-12 months) come from the compounding effect of better advertising driving more reviews and higher organic ranking.
Ready to See What Your Advertising Budget Could Actually Do?
Our assessment is an actual evaluation, not a sales pitch. We'll review your current Amazon advertising, identify specific opportunities, and give you honest feedback about what it would take to improve, whether that's working together or handling it yourself. Your assessment will include:
Current advertising performance analysis
Wasted spend identification
Revenue opportunity breakdown
Honest fit evaluation (we'll tell you if DIY makes more sense)
Actionable recommendations (even if you don't work with us)
* No obligation, no pressure. Just an honest evaluation that typically takes 15-30 minutes. No credit card required and we'll never share your data.
Ready to See If We're a Good Fit?
Our free assessment is a genuine evaluation, not a sales call. We'll review your current advertising, identify specific opportunities, and give you honest feedback about whether our partnership model makes sense for your stage and goals.
Current advertising performance analysis
Wasted spend identification
Revenue opportunity breakdown
Honest fit evaluation
Actionable recommendations (even if you don't hire us)
No obligation, no pressure. Just an honest evaluation that typically takes 30-45 minutes
Agencies Profit from Your Spending, Not Your Success
When an agency charges 15-20% of your ad spend, their revenue grows as your budget grows—regardless of whether those ads are making you money. Their incentive is to increase your spending, not improve your profitability.
Interested in our services? We’re here to help!
We want to know your needs exactly so that we can provide the perfect solution. Let us know what you want and we’ll do our best to help.